While today’s software-defined radio stations are extremely powerful and agile, they’re also vulnerable to a wide range of hazards that can knock them off the air without warning. Even if the problem only lasts a few hours, that downtime can result in lost advertising or underwriting revenue and a need for makegoods.
When you google broadcast captioning mandates in the U.S., you’re immediately directed to the FCC website where you get tons of information detailing the closed captioning rules and requirements that U.S. broadcasters must follow for both over-the-air and streamed programming. If they fail to comply, there are repercussions, such as penalties and fines.
Whether programs are broadcast via traditional or online platforms, the Canadian Radio-television and Telecommunications Commission (CRTC) takes closed captioning very seriously. In its published guidelines, this regulatory government agency explains the importance of closed captioning.
Real-time captioning has become pervasive as digital content creators strive to make their videos accessible to all, especially the deaf and hard of hearing. While captioning used to be the bailiwick of broadcast TV, it’s now widely available on today’s media fare, including video podcasts, educational videos, and all types of entertainment.
This big old world is getting smaller. Social media now streams into every part of the internet universe. And a big part of the online content swirling around us is video. Video attracts viewers and keeps them engaged like no other medium.
While captioning and transcribing videos both involve converting the spoken word into text, the real difference lies in the way they are used. In the case of open and/or closed captioning, the mission is for broadcasters and podcasters to provide on-screen text that displays in sync with the spoken word. In this way, deaf and hard-of-hearing viewers, or those watching with the sound down or off, can follow along.
Some 48 million Americans suffer from some degree of hearing loss, according to the Hearing Loss Association of America. While broadcast TV captioning was invented with the deaf and hard of hearing in mind, today this service is readily available and beneficial to all.
While closed captioning began as a way for the deaf and hard of hearing to understand the audio portion of TV shows, its use has now become quite pervasive.
Captioning is interwoven into our television, and increasingly, streaming culture. Viewers expect it, and the deaf and hard of hearing depend upon it. In this blog, we’ll look at how government mandates have impacted broadcasting, both over-the-air (OTA) and over the top (OTT).
While insurance is a business known for paperwork, much of the documentation today is in the form of audio and video files. Insurance cases typically involve critical documentation like A/V recordings that can impact the bottom line for both the insurer and the insured.